Lovely Body had the self-care essentials down — but was just looking for a visual (and packaging) that looked as good as it smelled. We refreshed the brand from head to toe, tip to tail... creating bold, playful packaging designed to stand out on shelves (and in your shower). The result is a lineup of products that feels every bit as lovely as the name suggests.
Logo + Visual ID
Illustration
Packaging
Space Design
Merchandise